savvyvast.blogg.se - Sizeup tool market research pdf

#Sizeup tool market research pdf how to

#Sizeup tool market research pdf how to

Related: How to Conduct Market Research Questions to Ask Customers

Can we find marketing partners to expand our reach?.

Is online commerce or online service delivery a growth opportunity? Are our competitors doing business online?.

Which geographic locations are growing? Are the demographics of growth markets similar to those in which we already operate? If not, what should we change?.

Which neighborhoods and zip codes do we get most of our customers from today?.

How do we identify new target segments? How do these new segments differ from those we already have?.

Psychographic questions: habits, preferences, interests.

Include annual revenues and other relevant factors.

Firmographic questions: size, industry.Include annual income, education and marital status. Demographic questions: gender, age, ethnicity.Do we have a good set of customer personas developed, to understand ideal target customers?.What is the size of our target market? How many potential customers are there?.Gather primary and secondary research to assess the following marketing parameters: Market Research QuestionsĪ good way to start your market research is to size up and describe your target audience. Use them to ask questions internally to your team, or ask prospects and clients directly. Below is a list of 75 market research questions to use as templates for your own questions. The key to success, however, is knowing which questions to ask. Other market research examples involve gathering feedback from existing customers to measure customer satisfaction. Another market research example involves creating clear pictures of your ideal customers - called customer personas –for precise targeting. One example of market research involves gathering competitive information to inform your new product and service development. It can be part of your daily marketing activity if you adopt one of the best and easiest techniques: simply ask questions.Īsking market research questions can yield new insights to boost your marketing to the next level.